You need to make it clearer and more obvious that the deposit is not refundable, particularly where the site suggests no cancelation charges
The 'deposit retention' is not as clear as it should be. Where the site shows 'no cancelation charges' this indicates that there is no charge, when clearly the retention of the deposit is a cancelation charge!
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Thanks for your feedback. We do state “Please note that your deposit is paid to Pitchup.com and is non-refundable.” in all places where the campsite’s own cancellation policy is referenced.